Positioning Statement: Hit Kickin' Country

Format: Today's Best Country

Summary: KiX 96.3 is Lake Martin’s hometown station for today’s best country and the all-time favorites you know by heart—bringing the heart of country music to Alexander City, Dadeville, and the surrounding communities. From the modern hits of Luke Combs, Lainey Wilson, and Morgan Wallen to the legendary voices of George Strait, Reba McEntire, and Garth Brooks, KiX 96.3 delivers a high-energy, feel-good mix that keeps country fans coming back for more. We’re also your trusted source for local news, community stories, and exciting on-air promotions that reflect the pride and spirit of Central Alabama. Whether you’re out on the lake, heading down Highway 280, or relaxing at home, KiX 96.3 keeps you connected to the music you love and the community you call home.

Markets: Alexander City, Lake Martin area, Dadeville

Coverage: Parts of Tallapoosa, Coosa, and Clay Counties

Dial Position: 96.3 FM (technical: W242CP-FX), and 1050 AM (technical: WFXO-AM)