Positioning Statement: Auburn-Opelika’s Sports Leader

Format: Sports Talk

Summary: ESPN 106.7 is Auburn-Opelika’s only FM sports talk station—your go-to source for nonstop sports coverage, bold opinions, and expert analysis. With seven straight hours of live local shows every weekday, plus powerhouse programming from ESPN Radio, including voices like Peter Burns, Mike Greenberg, and Marty Smith, ESPN 106.7 keeps you locked in to everything from hometown highlights to the national stage. Whether it’s breaking news on Auburn football, postgame breakdowns, or live coverage of the biggest events in sports, we’ve got the energy and insight you won’t find anywhere else. We’re also your source for local news, community updates, and exciting on-air promotions that bring East Alabama fans even closer to the action. If it’s happening in sports—locally or nationally—ESPN 106.7 is where the conversation starts.

Markets: Auburn, Opelika

Coverage: Auburn, Opelika, Waverly, Beauregard, Loachapoka, Notasulga

Dial Position: 106.7 FM (technical: W294AR-FX), and 94.3 HD3 (technical: WGZZ-HD3)